Whether you’re building a form for a contact page, eCommerce checkout or other business processes, an efficient autocomplete feature can help users enter their addresses faster and more accurately. It helps reduce the amount of keystrokes required to type an address and can even eliminate errors caused by typing mistakes or nonexistent addresses. This can result in a significant reduction of cart abandonment and other costly issues like lost sign-ups or deliveries that don’t make it to the intended recipient.
However, not all address autocomplete solutions are created equal and you’ll want to make sure that the one you choose is right for your business needs. Some address lookup and autocomplete APIs aren’t reliable enough for high-speed forms or are unable to handle large volumes of addresses or transactions.
The best address autocomplete APIs will use multiple data sources to validate and standardize addresses, including national postal services, while leveraging machine learning to improve results over time. They should also be able to detect the location of a user when predicting addresses, using geolocation biasing or town weights to order results accordingly. The API should also be scalable for thousands of requests per minute and support cross-devices to provide the best possible customer experience.
An effective address autocomplete API should offer a variety of features to ensure that all of your customers’ addresses can be found in the system, including fuzzy matching and a wide range of different country formats and languages. It should also have the ability to capture secondary addresses, such as apartment numbers or office suites. Finally, it should be easy to integrate with your existing tools and CRM to allow for seamless address verification and corrections in real time.
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